Networking. Just hearing the word might make you cringe a little. It’s that thing everyone says you should do, but it often feels like a mix of forced smiles, fake compliments, and way too much small talk.
Add Egypt’s unique social dynamics to the mix, and it’s enough to make anyone want to stay home.
But here’s the thing—networking doesn’t have to be awkward or fake. When done right, it can actually be empowering, genuine, and even fun.
Whether you’re trying to grow your career, build connections, or just make it through a work event without wanting to disappear, this guide’s for you.
1. Start with What You Already Have
Networking isn’t about collecting random business cards. It starts with the people around you—friends, family, colleagues, and even that classmate you haven’t spoken to since university.
How to tap into your current network:
- Let people know you’re open to opportunities (without sounding desperate).
- Ask for introductions—Egypt runs on connections, so use that to your advantage.
- Catch up with old acquaintances; a quick coffee can lead to something bigger.
2. Be Genuine, Not Transactional
Here’s the golden rule: people can tell when you’re being fake. Networking isn’t about what you can get from someone—it’s about building real relationships.
Keep it real by:
- Focusing on the person, not just their job title.
- Offering something valuable—whether that’s advice, insight, or positive energy.
- Skipping the sales pitch. You’re not there to sell yourself; you’re there to connect.
Pro tip: Compliments are great when they mean something. Instead of “I love your work,” try “Your recent project on X really stood out to me because…”
3. Handle Events Like a Pro
Networking events can feel intimidating, but a little prep goes a long way. Walk in with a plan, stay relaxed, and aim for meaningful conversations—not endless handshakes.
Event survival guide:
- Have a plan: Decide on two or three people you want to meet. Quality over quantity.
- Move naturally: Don’t linger too long with one person.
- Ask something simple: “What’s been the highlight of your work lately?” can open doors.
Pro tip: The buffet is your secret weapon. “Have you tried the mini samosas yet?” can be the start of a surprisingly good chat.
4. Use Social Media Smartly
In Egypt, where everyone lives on their phones, LinkedIn and Instagram are networking goldmines—if you use them wisely.
Here’s how:
- Follow industry voices and engage with their content genuinely.
- Share your own projects or thoughts to show what you’re about.
- When reaching out, make it personal. Instead of “Hey, can you help me?” say, “I’ve been following your work in X and would love to learn more about your approach to Y.”
5. Follow Up (Without Being Pushy)
Networking doesn’t end after the first chat. The follow-up is where relationships grow—but timing and tone matter.
How to follow up the right way:
- Send a short thank-you message within a day or two.
- Mention something from your conversation so it feels personal.
- Don’t keep messaging if they don’t reply—give it time.
Pro tip: Keep it casual. “It was great meeting you at X! Really enjoyed talking about Y,” is more than enough.
6. Know When to Let It Go
Not every interaction will click—and that’s fine. If someone isn’t interested, don’t force it. Respect the energy and move on.
When to step back:
- They’re distracted or giving one-word replies.
- They ignore your follow-up.
- The vibe just feels off.
The Tea: Networking, Egyptian-Style
In Egypt, networking isn’t about business cards or robotic LinkedIn messages. It’s about trust, community, and showing up as your real self.
So next time you’re dreading a work event or overthinking a DM, remember: networking isn’t about pretending to be someone you’re not—it’s about being the best version of who you already are.
People work with people they like. Be likable, be real, and watch what happens.